A story of over forty years of innovation, experimentation, and tradition. Discover it now!
1974 - The origins of Mason's
From Vilmo Martini's renowned tailor shop in Carrara to the international brand Mason's: discover how in 1974 his son Giorgio transformed his father's art of "know-how" into an entrepreneurial adventure that still combines artisanal tradition and innovation in the fashion world today.
But where does the name Mason's come from?
From the historic cable car that has been traversing the famous steep streets of San Francisco since 1873. This cable car perfectly represents the values that have inspired our brand: tradition, resilience, and a touch of urban adventure.
